PRAGMATIC BASIS OF ADVERTISING COMMUNICATION 
                
                    This article discusses the pragmatic foundations of advertising communication, the main theoretical provisions related to the analysis of the pragmatic foundations of advertising communication. It also talks about the theory of speech acts, analyzes the pragmatic factors of advertising discourse,...
                
             
            
             Modern problems of Philology and Linguistics / 2020 / October 
             Muminova Aziza Arslanovna 
        	 Volume 4 | Issue 5