This article presents a problematic view that innovative development often occurs when a social environment is formed, where there is a new environment that supports innovation. Today, a new innovation and investment environment has emerged in Uzbekistan, and it is thanks to this social environment that social and cultural determinants set the direction and support for innovative research. The author, in his own way, argues that internal and external investments express the political and economic position of the state and give impetus to reforms in society.