This article discusses the development of industry - a key factor in reducing poverty. Factors contributing to the likelihood of poverty: old age, being a woman, not having a spouse, growing up in a non-parental family, unemployment, renting a public house, low literacy and poor health the degree of liquefaction, the presence in the family of a person with a disability or chronic illness. The most important factor in getting out of poverty is a person's aspirations, based on their own strength, to move towards a specific goal.